10 Best The Ordinary New Products of 2025

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  COMPLETE 3-STEP REGIMEN: Targets acne-prone skin with a focused routine using cleanser, treatment, and moisturizer.
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  EFFECTIVE EXFOLIATION WITH SALICYLIC ACID 2%: Helps clear pores, reduces acne, and encourages the natural shedding of dead skin cells.
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  GENTLE, FOAMING CLEANSER: Glucoside Foaming Cleanser removes impurities while respecting delicate skin, even suitable for sensitive skin types, including babies.
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  ALL-DAY HYDRATION: Natural Moisturizing Factors + Beta Glucan provides lightweight, long-lasting hydration and strengthens the skin barrier.
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  SUITED FOR TEENS AND ADULTS: This set is formulated to treat and prevent acne across a range of age groups.

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  COMPLETE DAILY ROUTINE: A 3-step regimen featuring cleanser, hydration serum, and moisturizer for a healthy-looking skin routine.
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  GENTLE CLEANSING: Squalane Cleanser removes makeup and impurities while hydrating and supporting the skins moisture barrier.
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  HYDRATION BOOST: Hyaluronic Acid 2% + B5 serum delivers deep hydration with five forms of hyaluronic acid for softer, plumper skin.
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  MOISTURIZES & PROTECTS: Natural Moisturizing Factors + HA strengthens the skins hydration barrier and provides long-term moisture.
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  SUITABLE FOR ALL SKIN TYPES: This set is perfect for dry, oily, combination, or sensitive skin types, supporting hydration and barrier repair.

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  HYALURONIC ACID 2% +B5 1 FL OZ: Our most-loved hydration serum provides instant plumping hydration to give softer, smoother, healthy-looking skin. This formulation contains 5 forms of hyaluronic acid, which helps provide hydration to multiple layers of the surface of skin. Pro-vitamin B5 helps support the formation of key skin barrier components like ceramides and fatty acids, which further helps keep moisture locked in, keeping the skin moisturized for longer.
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  NIACINAMIDE 10% + ZINC 1% 1 FL OZ: is a water-based serum that boosts skin brightness, improves skin smoothness and reinforces the skin barrier over time. It contains a high 10% concentration of Niacinamide (vitamin b3) and zinc PCA.
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  Two essential treatments to hydrate, plump, and brighten the skin to reduce signs of aging.

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  TARGETED BRIGHTENING REGIMEN: Target uneven skin tone and dullness with a set of powerful, radiance-boosting products.
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  3-STEP ROUTINE: Includes Glycolic Acid 7% Exfoliating Toner, Alpha Arbutin 2% + HA, and Caffeine Solution 5% + EGCG to deliver a brighter complexion.
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  DAILY EXFOLIATION: Glycolic Acid 7% Exfoliating Toner smooths skin texture, increases skin's radiance, and reduces uneven skin tone.
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  REDUCE DARK SPOTS AND ENHANCE RADIANCE: Alpha Arbutin 2% + HA serum minimizes the look/appearance of dark spots and evens skin tone for a brighter complexion.
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  DEPUFF AND BRIGHTEN EYE AREA: Caffeine Solution 5% + EGCG reduces the appearance of puffiness and dark circles, helping tired eyes look more awake and refreshed.

Main Highlights

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  NIACINAMIDE 10% + ZINC 1% 1 FL OZ: is a water-based serum that boosts skin brightness, improves skin smoothness and reinforces the skin barrier over time. It contains a high 10% concentration of Niacinamide (vitamin b3) and zinc PCA.
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  CAFFEINE SOLUTION 5% + EGCG 1 FL OZ: is a water-based serum that reduces the look of puffiness and dark circles under the eyes. The formula works by combining a high concentration of caffeine with a highly-purified epigallocatechin gallatyl glucoside (EGCG).
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  The Ordinary Dull Skin Duo for Face & Eye offers a complementary pairing of formulations for a brighter, more radiant complexion.

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  VITAMIN C SUSPENSION 23% IN HA SPHERES 1 FL OZ: uses direct vitamin C and hyaluronic acid to help visibly reduce signs of aging by brightening and balancing uneven skin tone. This water-free formula provides 23% pure L-Ascorbic Acid which remains completely stable due to the absence of water. What s more, this water-free formula is supported with spheres of hyaluronic acid for added hydration.
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  ALPHA ARBUTIN 2% + HA 1 FL OZ: a water-based serum specifically designed to even skin tone and minimize the appearance of dark spots. This dark spot correcting serum combines a potent concentration of purified alpha arbutin, a well-known skin brightening ingredient, with hyaluronic acid.
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  HYALURONIC ACID 2% +B5 1 FL OZ: Our most-loved hydration serum provides instant plumping hydration to give softer, smoother, healthy-looking skin. This formulation contains 5 forms of hyaluronic acid, which helps provide hydration to multiple layers of the surface of skin. Pro-vitamin B5 helps support the formation of key skin barrier components like ceramides and fatty acids, which further helps keep moisture locked in, keeping the skin moisturized for longer.

Main Highlights

• 
  HYALURONIC ACID 2% +B5 1 FL OZ: Our most-loved hydration serum provides instant plumping hydration to give softer, smoother, healthy-looking skin. This formulation contains 5 forms of hyaluronic acid, which helps provide hydration to multiple layers of the surface of skin. Pro-vitamin B5 helps support the formation of key skin barrier components like ceramides and fatty acids, which further helps keep moisture locked in, keeping the skin moisturized for longer.
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  NIACINAMIDE 10% + ZINC 1% 1 FL OZ: is a water-based serum that boosts skin brightness, improves skin smoothness and reinforces the skin barrier over time. It contains a high 10% concentration of Niacinamide (vitamin b3) and zinc PCA.
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  100% ORGANIC COLD-PRESSED ROSE HIP SEED OIL 1 FL OZ: naturally hydrates skin to help address signs of aging by brightening and balancing uneven skin tone, supporting skin elasticity, and promoting supple, more radiant-looking skin. Its made of 100% organic rosehip seed oil that is cold-pressed to retain its potency and is gentle enough for daily use.

Main Highlights

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  SALICYLIC ACID 2% MASQUE: deeply cleanses with salicylic acid, charcoal, and clay to exfoliate, absorb impurities, and reduce congestion. Ideal for oily, blemish-prone skin, leaving it smoother and more radiant.
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  NIACINAMIDE 10% + ZINC 1% 1 FL OZ: is a water-based serum that boosts skin brightness, improves skin smoothness and reinforces the skin barrier over time. It contains a high 10% concentration of Niacinamide (vitamin b3) and zinc PCA.
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  SQUALANE CLEANSER 1.7 Fl Oz: This all-in-one cleanser is formulated to clean skin by removing makeup and dirt. This cleanser also supports your skins moisture barrier through hydration. Its skin-cleansing properties harness plant-derived squalane, a well-studied moisturizing agent, alongside lipophilic esters that will leave your skin feeling smooth and soft while dissolving makeup. The formula is non-comedogenic and soap-free so its gentle enough for daily use, suitable for all skin types, and suitable to combine with our other products.
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  NATURAL MOISTURIZING FACTORS + HA 1 FL OZ: This moisturizer works with your skin to support its natural hydration barrier. By using a collection of ingredients that appear naturally in your skinsuch as amino acids, fatty acids, triglycerides, urea, ceramides, phospholipids, glycerine, saccharides, sodium PCA, and hyaluronic acidthis cream keeps the outer layer of your skin protected and well-hydrated, without feeling greasy. Plus, it provides both immediate and lasting effects, as it works to significantly improve skin barrier function with regular use.

Main Highlights

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  SQUALANE CLEANSER 5.1 FL OZ: This all-in-one cleanser is formulated to clean skin by removing makeup and dirt. This cleanser also supports your skins moisture barrier through hydration. Its skin-cleansing properties harness plant-derived squalane, a well-studied moisturizing agent, alongside lipophilic esters that will leave your skin feeling smooth and soft while dissolving makeup.
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  HYALURONIC ACID 2% +B5 1 FL OZ: Our most-loved hydration serum provides instant plumping hydration to give softer, smoother, healthy-looking skin. This formulation contains 5 forms of hyaluronic acid, which helps provide hydration to multiple layers of the surface of skin. Pro-vitamin B5 helps support the formation of key skin barrier components like ceramides and fatty acids, which further helps keep moisture locked in, keeping the skin moisturized for longer.
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  NATURAL MOISTURIZING FACTORS + BETA GLUCAN 1 FL OZ: This lightweight gel moisturizer provides all-day hydration after one application. With a blend of natural moisturizing factors, beta glucan, and ceramides, it also fortifies the skin's natural barrier. Ideal for all skin types, including sensitive skin, its non-greasy formula is particularly beneficial for those with oily and combination skin.

Main Highlights