10 Best Self Tanning Lotion of 2025

Tested and Reviewed: Top 10 Self Tanning Lotion deals with expert ratings from 8.1 to a perfect 10

May 2026 Edition

Editor's Choice

9.7

Save 16%

Beauty by Earth

Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark

16% Off

Editor's bottom line:

“This self tanning lotion is the best one we tested. In terms of quality, brand and price, we couldn't ask for more.”

Main Highlights

A NATURAL, SUN-KISSED GLOW: Goodbye to orange hues and hello to a natural-looking tan. Our bronzing tanning lotion comes in fair to medium & medium to dark shades for all skin types.
CLEAN BEAUTY: Trust Beauty by Earth for a natural self tanner organic made with organic aloe vera, shea butter, and botanical extracts without any harmful additives or dyes.
SUITABLE FOR FACE & BODY: Our organic tanning lotion can be used on both face and body for a seamless, all-over tan. For acne-prone skin, use our tanner lotion for glowing skin.
OPTIONS FOR EVERYONE: We offer a variety of USA-made best self tanning lotions and formats, including mousse, spray tan, tanning drops, tanning mist, and more. Find your perfect match!
EASY APPLICATION, NO STREAKS: Our best self tanner for body is easy to apply & goes on clear, without leaving any streaks or patches. You'll have a beautiful, even tan in no time. And no staining your sheets or clothes!
LONG-LASTING RESULTS: Our natural tanning lotion self tanner delivers a beautiful tan that lasts for days. With proper care, maintain your gorgeous glow without any sun damage.
100% SATISFACTION GUARANTEED: Love it or let us know - your satisfaction is our priority. We're confident you'll love our self-tanner and its natural-looking results.

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Picked by 397 people today

9.5

Save 16%

Beauty by Earth

Tanning Lotion Self Tanner - USA Made with Natural and Organic Ingredients Non Toxic Sunless Browning Lotion, Best Gradual Tanner for Men and Women, Streak-Free Fake Tan, Fair to Medium

16% Off

Main Highlights

A NATURAL, SUN-KISSED GLOW: Goodbye to orange hues and hello to a natural-looking tan. Our bronzing tanning lotion comes in fair to medium & medium to dark shades for all skin types.
CLEAN BEAUTY: Trust Beauty by Earth for a natural self tanner organic made with organic aloe vera, shea butter, and botanical extracts without any harmful additives or dyes.
SUITABLE FOR FACE & BODY: Our organic tanning lotion can be used on both face and body for a seamless, all-over tan. For acne-prone skin, use our tanner lotion for glowing skin.
OPTIONS FOR EVERYONE: We offer a variety of USA-made best self tanning lotions and formats, including mousse, spray tan, tanning drops, tanning mist, and more. Find your perfect match!
EASY APPLICATION, NO STREAKS: Our best self tanner for body is easy to apply & goes on clear, without leaving any streaks or patches. You'll have a beautiful, even tan in no time. And no staining your sheets or clothes!
LONG-LASTING RESULTS: Our natural tanning lotion self tanner delivers a beautiful tan that lasts for days. With proper care, maintain your gorgeous glow without any sun damage.
100% SATISFACTION GUARANTEED: Love it or let us know - your satisfaction is our priority. We're confident you'll love our self-tanner and its natural-looking results.

Show Price

9.5

Save 14%

Jergens

Jergens Natural Glow Daily Firming Moisturizer, For Fair to Medium Skin Tones, 7.5 oz

14% Off

Main Highlights

SELF TANNER BODY LOTION - Create a flawless light bronze tan with gradual, natural-looking color while nourishing and hydrating dry and extra dry skin.
FIRMING TAN LOTION - Infused with antioxidants and Coconut Water, Jergens +FIRMING Moisturizers hydrating blend of nutrients boosts moisturization for healthier looking skin and daily skin hydration.
CELLULITE REMOVER - Infused with collagen, elastin, and green tea infusions, our fast-acting, anti cellulite formula will help reduce cellulite appearance within 7 days
ACHIEVE HEALTHY-LOOKING SKIN - With antioxidants and Coconut Water, Jergens +FIRMING Moisturizer hydrating blend of nutrients boosts moisturization for healthier looking skin and daily skin hydration
FRESH SCENTED SUNLESS TANNING - Jergens Natural Glow sunless tanning daily moisturizers will keep you feeling fresh with a light and fresh scent

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9.2

Save 14%

Jergens

Jergens Natural Glow + Firming Daily Moisturizer Medium to Tan Skin Tones 7.5oz

14% Off

Main Highlights

SELF TANNER BODY LOTION - Create a flawless deep bronze tan with gradual, natural-looking color while nourishing and hydrating dry and extra dry skin
GRADUAL SUNLESS TANNING - Our Jergens Natural Glow +FIRMING moisturizer will gradually enhance and deepen your natural skin tone to provide hassle-free, streak-free color
FIRMING TAN LOTION - Infused with antioxidants and Coconut Water, Jergens +FIRMING Moisturizers hydrating blend of nutrients boosts moisturization for healthier looking skin and daily skin hydration
CELLULITE REMOVER - Infused with collagen, elastin, and green tea infusions, our fast-acting, anti-cellulite formula will help reduce cellulite appearance within 7 days
FRESH SCENTED SUNLESS TANNING - Jergens Natural Glow sunless tanning daily moisturizers will keep you feeling fresh with a light and fresh scent

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9.0

Jergens

Jergens Natural Glow Hydra Gel Moisturizer, Gradual Tanning Lotion with Hyaluronic Acid, Hydrating Tanning Gel, Fragrance-Free Self Tanner, Fair to Medium Skin Tone, 8.3 Fl Oz

Main Highlights

FRAGRANCE-FREE SELF TANNER - Our lightweight self tanner is fragrance-free and gentle enough to use on your face, allowing you to enjoy your glow without overpowering scents
ADVANCED HYDRATION FROM HYALURONIC ACID - This hydrating tanning gel is made with Hyaluronic Acid, delivering deep hydration to help your skin feel soft and renewed
NATURAL-LOOKING TAN - Get a streak-free, sun-kissed glow with this hyaluronic acid tanning lotion, made to develop gradually for a natural-looking tan
EASY GLIDE ALL OVER - This self tanning lotion for women and men spreads effortlessly for a smooth, even and streak-free glow from head to toe!
QUICK ABSORPTION IN 60 SECONDS - Our quick-absorbing self tanner with hassle-free application allows you to get dressed right away

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8.8

Save 9%

Malibu Tan

Malibu Tan Hemp Golden Glow Skin Firming Lotion, Medium Deep, 18 fl oz (530 ml) - 1-PACK

9% Off

Main Highlights

Firming Formula: Advanced skin firming lotion works to tighten and tone your skin while delivering a beautiful golden glow, helping to reduce the appearance of fine lines and wrinkles for a more youthful, radiant complexion
Progressive Bronzing: Unique hemp-infused formula provides a gradual, buildable tan that deepens with each application, allowing you to customize your desired shade from a subtle glow to a medium deep bronze tone
Hemp Enriched: Infused with nourishing hemp extract that hydrates and conditions your skin while delivering anti-aging benefits, leaving your skin feeling soft, smooth, and rejuvenated with every use
Generous Size: Comes in an 18 fluid ounce (530 ml) bottle providing long-lasting value and plenty of product for full body application, ensuring you can maintain your golden glow throughout the season
Self-Tanning Convenience: Easy-to-apply lotion formula eliminates the need for sun exposure or tanning beds, giving you a natural-looking tan in the comfort of your own home while simultaneously improving skin texture and firmness

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Best Value

8.6

Save 25%

Tanologist

Tanologist Hydrating Daily Glow Body Lotion- Medium/Dark, Buildable & Transfer-Proof Gradual Self Tanner, Summer Fragrance, Natural Not Orange, Lasts 7 Days, Vegan Clean Formula, 8.45 fl oz

25% Off

Main Highlights

Fast-developing gradual self tanner Lightweight daily body lotion builds a soft, streak-free tan in hours, leaving skin smooth, radiant, and naturally bronzed
Proven to last up to 7 days Gradual tanning formula delivers a healthy, long-lasting glow that fades evenly and keeps skin glowing all week
Smells great and transfer-proof Summer fragrance and quick-absorbing texture ensure a clean tanning experience without self-tan odor or color transfer onto clothes
Enriched with skincare ingredients Infused with hyaluronic acid, squalane, and beta glucan to hydrate, plump, and nourish skin while supporting a lasting glow
Natural bronze, not orange Vegan and cruelty-free clean beauty formula creates a golden, streak-free finish that suits every skin tone and type

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8.3

Save 25%

Tanologist

Tanologist Firming Daily Glow Body Lotion- Light/Medium, Fast-Developing, Transfer-Proof Gradual Self Tanner, Summer Scent, Natural Not Orange, Lasts 7 Days, Vegan Formula, 8.45 fl oz

25% Off

Main Highlights

Fast-developing gradual self tanner Lightweight daily body lotion builds a soft, streak-free tan in hours, leaving skin firm, radiant, and naturally bronzed
Proven to last up to 7 days Gradual tanning formula delivers a healthy, long-lasting glow that fades evenly and keeps skin smooth and glowing all week
Smells great and transfer-proof Summer fragrance and quick-absorbing texture ensure a clean tanning experience without self-tan odor or color transfer onto clothes
Enriched with firming ingredients Infused with caffeine, squalane, and grapeseed oil to help tone, tighten, and hydrate skin while supporting a lasting glow
Natural bronze, not orange Vegan and cruelty-free clean beauty formula creates a golden, streak-free finish that suits every skin tone and type

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8.1

Save 7%

L'Oreal Paris

L'Oreal Paris Sublime Bronze Tinted Self Tanning Lotion, Medium Natural Tan 5 fl. Oz

7% Off

Main Highlights

L'Oreal Paris Sublime Bronze Self-Tanning Lotion in Medium: Get a streak-free tan and subtle shimmer with this sunless tanning lotion; All the ease and coverage of a spray tan, but with the smooth, easy application of a lotion
Sunless tanner: formulated with Vitamin E, this self-tanner has a quick-dry and streak-free formula that provides natural-looking sunless tan with a subtle shimmer within 2-4 hours of use
L'Oreal Paris Self-Tanners: Our self tanners allow you to get a gorgeous, sun-kissed glow right at home; L'Oréal Paris sunless tanners are easy to apply and give your skin streak-free color, in lotions, mousses, towelettes, serums and mists
Sun-kissed look: No need to expose skin to potentially harmful UV rays to get a gorgeous sun-kissed look; Achieve the look of tanned skin at home with L'Oreal Paris Self-Tanning products
Pair it with: Try with Sublime Bronze Self-Tanning Towelettes, convenient and easy to use towelettes for a streak-free, natural-looking tan; Individually wrapped towelettes make them perfect for use at home or on the go

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8.1

Save 14%

Jergens

Jergens Natural Glow +Firming Self Tanner Body Lotion, Medium to Deep Skin Tone, Sunless Tanning Moisturizer with Collagen and Elastin, Helps to Visibly Reduce Cellulite, 7.5 Oz, Pack of 2

14% Off

Main Highlights

SELF TANNER BODY LOTION - Create a flawless light bronze tan with gradual, natural-looking color while nourishing and hydrating dry and extra dry skin
FIRMING TAN LOTION - Infused with antioxidants and Coconut Water, Jergens +FIRMING Moisturizers hydrating blend of nutrients boosts moisturization for healthier looking skin and daily skin hydration.
CELLULITE REMOVER - Infused with collagen, elastin, and green tea infusions, our fast-acting, anti cellulite formula will help reduce cellulite appearance within 7 days
ACHIEVE HEALTHY-LOOKING SKIN - With antioxidants and Coconut Water, Jergens +FIRMING Moisturizer hydrating blend of nutrients boosts moisturization for healthier looking skin and daily skin hydration
FRESH SCENTED SUNLESS TANNING - Jergens Natural Glow sunless tanning daily moisturizers will keep you feeling fresh with a light and fresh scent

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Our Best Overall Choice

Best Choice

9.7

Beauty by Earth

Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark

16% Off

Editor's bottom line:

“This is the best one we tested. In terms of quality, brand and price, we couldn't ask for more.”

Main Highlights

A NATURAL, SUN-KISSED GLOW: Goodbye to orange hues and hello to a natural-looking tan. Our bronzing tanning lotion comes in fair to medium & medium to dark shades for all skin types.
CLEAN BEAUTY: Trust Beauty by Earth for a natural self tanner organic made with organic aloe vera, shea butter, and botanical extracts without any harmful additives or dyes.
SUITABLE FOR FACE & BODY: Our organic tanning lotion can be used on both face and body for a seamless, all-over tan. For acne-prone skin, use our tanner lotion for glowing skin.
OPTIONS FOR EVERYONE: We offer a variety of USA-made best self tanning lotions and formats, including mousse, spray tan, tanning drops, tanning mist, and more. Find your perfect match!
EASY APPLICATION, NO STREAKS: Our best self tanner for body is easy to apply & goes on clear, without leaving any streaks or patches. You'll have a beautiful, even tan in no time. And no staining your sheets or clothes!
LONG-LASTING RESULTS: Our natural tanning lotion self tanner delivers a beautiful tan that lasts for days. With proper care, maintain your gorgeous glow without any sun damage.
100% SATISFACTION GUARANTEED: Love it or let us know - your satisfaction is our priority. We're confident you'll love our self-tanner and its natural-looking results.

Show Price

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