10 Best Self Tanning Lotion Reviews of 2025

Tested and Reviewed: Top 10 Self Tanning Lotion Reviews deals with expert ratings from 8.1 to a perfect 10

March 2026 Edition

Editor's Choice

9.7

Beauty by Earth

Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark

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Editor's bottom line:

“This self tanning lotion reviews is the best one we tested. In terms of quality, brand and price, we couldn't ask for more.”

Main Highlights

A NATURAL, SUN-KISSED GLOW: Goodbye to orange hues and hello to a natural-looking tan. Our bronzing tanning lotion comes in fair to medium & medium to dark shades for all skin types.
CLEAN BEAUTY: Trust Beauty by Earth for a natural self tanner organic made with organic aloe vera, shea butter, and botanical extracts without any harmful additives or dyes.
SUITABLE FOR FACE & BODY: Our organic tanning lotion can be used on both face and body for a seamless, all-over tan. For acne-prone skin, use our tanner lotion for glowing skin.
OPTIONS FOR EVERYONE: We offer a variety of USA-made best self tanning lotions and formats, including mousse, spray tan, tanning drops, tanning mist, and more. Find your perfect match!
EASY APPLICATION, NO STREAKS: Our best self tanner for body is easy to apply & goes on clear, without leaving any streaks or patches. You'll have a beautiful, even tan in no time. And no staining your sheets or clothes!
LONG-LASTING RESULTS: Our natural tanning lotion self tanner delivers a beautiful tan that lasts for days. With proper care, maintain your gorgeous glow without any sun damage.
100% SATISFACTION GUARANTEED: Love it or let us know - your satisfaction is our priority. We're confident you'll love our self-tanner and its natural-looking results.

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Picked by 397 people today

9.5

Beauty by Earth

Tanning Lotion Self Tanner - USA Made with Natural and Organic Ingredients Non Toxic Sunless Browning Lotion, Best Gradual Tanner for Men and Women, Streak-Free Fake Tan, Fair to Medium

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Main Highlights

A NATURAL, SUN-KISSED GLOW: Goodbye to orange hues and hello to a natural-looking tan. Our bronzing tanning lotion comes in fair to medium & medium to dark shades for all skin types.
CLEAN BEAUTY: Trust Beauty by Earth for a natural self tanner organic made with organic aloe vera, shea butter, and botanical extracts without any harmful additives or dyes.
SUITABLE FOR FACE & BODY: Our organic tanning lotion can be used on both face and body for a seamless, all-over tan. For acne-prone skin, use our tanner lotion for glowing skin.
OPTIONS FOR EVERYONE: We offer a variety of USA-made best self tanning lotions and formats, including mousse, spray tan, tanning drops, tanning mist, and more. Find your perfect match!
EASY APPLICATION, NO STREAKS: Our best self tanner for body is easy to apply & goes on clear, without leaving any streaks or patches. You'll have a beautiful, even tan in no time. And no staining your sheets or clothes!
LONG-LASTING RESULTS: Our natural tanning lotion self tanner delivers a beautiful tan that lasts for days. With proper care, maintain your gorgeous glow without any sun damage.
100% SATISFACTION GUARANTEED: Love it or let us know - your satisfaction is our priority. We're confident you'll love our self-tanner and its natural-looking results.

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9.5

OLOV BEAUTY

Olov Beauty Self Tanning Lotion -Self Tanner with Shea Butter and Coconut Oil Natural Ingredients for Sensitive Skin Sunless&Moisturising Customisable Medium Dark Fake Tan (5.07 fl oz)

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Main Highlights

Effortless, Natural-looking TanOLOV Beauly Glow Bronze Tan Perfect FLASH BLACK self-tanning lotion is specially designed to deliver a natural-looking bronze tan for a range of skin tonesfrom fair to medium, medium to dark, and even extra dark. This self tanner allows you to get a smooth, streak-free tan without any UV exposure, helping you avoid sun damage while effortlessly achieving a darker, radiant complexion.
Long-Lasting and DurableAs a high-performance tanning lotion, this product provides rich, buildable color that develops within just 8 hours. For a deeper shade, simply reapply as desired. Maintain your ideal tone by using it every 35 days. The unique formula also helps reduce uneven skin tone and dullness, giving you a natural, sun-kissed look that lasts. Its the perfect dark tanning lotion for a consistently gorgeous glow.
Natural, Effective Skin NourishmentEnriched with shea butter, coconut oil, and olive fruit oil, this tanning lotion moisturizes and nurtures your skin while delivering a beautiful tan. Free from harsh ingredients, its suitable for even the most sensitive skin. This natural tanning lotion offers both color and care, so you can enjoy a darker shade without compromising your skins health.
Streak-Free, Easy ApplicationThis self tanning lotion is incredibly user-friendly. For best results, exfoliate before application. Apply a thin, even layer to clean, dry skin, using sparingly on drier areas like knees and elbows. Wash your hands immediately after use to avoid staining. The formula dries in under one minute and wont transfer to clothing, making it a hassle-free addition to your self-care routine.
100% UV-Free & SafeUnlike traditional tanning bed lotions or outdoor tanning products, this self tanner delivers a realistic tan with no UV exposure. It does not contain sunscreen but focuses solely on providing a safe, sunless tandramatically reducing the risk of skin aging, sunburn, and long-term damage. Its the ideal tanning product for anyone who wants a tanned look without compromising skin safety.

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9.2

Jergens

Jergens Natural Glow +FIRMING Self Tanner, Sunless Tanning Lotion for Fair to Medium Skin Tone, Anti Cellulite Firming Body Lotion for Natural-Looking Tan, 7.5 Ounce

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Main Highlights

SELF TANNER BODY LOTION - Create a flawless light bronze tan with gradual, natural-looking color while nourishing and hydrating dry and extra dry skin.
GRADUAL SUNLESS TANNING - Our Jergens Natural Glow & FIRMING moisturizer will gradually enhance and deepen your natural skin tone to provide hassle-free, streak-free color. Cruelty free
CELLULITE REMOVER - Infused with collagen, elastin, and green tea infusions, our fast-acting, anti cellulite formula will help reduce cellulite appearance within 7 days.
FIRMING TAN LOTION - Infused with antioxidants and Coconut Water, Jergens & FIRMING Moisturisers hydrating blend of nutrients boosts moisturization for healthier looking skin and daily skin hydration.
FRESH SCENTED SUNLESS TANNING - Jergens Natural Glow sunless tanning daily moisturizers will keep you feeling fresh with a light and fresh scent.

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9.0

Tanologist

Tanologist Hydrating Daily Glow Body Lotion- Medium/Dark, Buildable & Transfer-Proof Gradual Self Tanner, Summer Fragrance, Natural Not Orange, Lasts 7 Days, Vegan Clean Formula, 8.45 fl oz

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Main Highlights

Fast-developing gradual self tanner Lightweight daily body lotion builds a soft, streak-free tan in hours, leaving skin smooth, radiant, and naturally bronzed
Proven to last up to 7 days Gradual tanning formula delivers a healthy, long-lasting glow that fades evenly and keeps skin glowing all week
Smells great and transfer-proof Summer fragrance and quick-absorbing texture ensure a clean tanning experience without self-tan odor or color transfer onto clothes
Enriched with skincare ingredients Infused with hyaluronic acid, squalane, and beta glucan to hydrate, plump, and nourish skin while supporting a lasting glow
Natural bronze, not orange Vegan and cruelty-free clean beauty formula creates a golden, streak-free finish that suits every skin tone and type

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8.8

Tanceuticals

Tanceuticals Self Tanner - Dark Self Tanning Lotion for Body - Gives Natural Looking & Long Lasting Sunless Tan – Quick Fake Tan, Bronze Glow - Fresh Coconut Scent & Healthy Ingredients (Dark)

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Main Highlights

A BEAUTIFUL, NATURAL-LOOKING TAN: Our luxurious color-correcting self tanning lotion gives you a gorgeous, sunkissed glow without the sun or tanning beds. And our revolutionary formula guarantees no streaks or "orange" color.
#1 RATED BEST SELF TANNER: Tanceuticals has received numerous awards by beauty editors worldwide including: #1 by SelfTanning authority blog, Shape Magazine, Good Morning America, ranked in Marie Claires 10 Best No-Streak Self Tanners and many more. Trusted by over 1,000,000 self tanners!
AMAZING SCENT: Our fresh coconut scent eliminates that self tanner smell everyone dislikes. And it's loved by both women and men alike!
EASY TO USE, LONG-LASTING: Our smooth tanning lotion blends easily and dries quickly. And it lasts 6-7 days on average which is FAR longer than most other self tanners. Finally, it doesnt transfer onto clothes or bedsheets!
GOOD FOR YOUR SKIN - Tanceuticals is filled with heathy cosmeceuticals like Acai Berry, Mango Butter and Vitamin E that improve the quality and appearance of skin. Our formulas are made in the USA and dont contain any harmful ingredients like Parabens or Mineral Oil and are certified cruelty-free by PETA.
PERFECT FOR ANY SKIN TONE: We offer a variety of self tanning shades and types to enhance and beautify any skin tone. Whether you prefer lotions, mousses, serums or drops, we've got the perfect self tanner for you!

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8.6

Jergens

Jergens Natural Glow Hydra Gel Moisturizer, Hyaluronic Acid Tanning Lotion, Hydrating Tanning Gel, Fragrance-Free Self Tanner, Fair to Medium Skin Tones, 8.3 Fl Oz

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Main Highlights

FRAGRANCE-FREE SELF TANNER - Our lightweight self tanner is fragrance-free and gentle enough to use on your face, allowing you to enjoy your glow without overpowering scents
ADVANCED HYDRATION FROM HYALURONIC ACID - This hydrating tanning gel is made with Hyaluronic Acid, delivering deep hydration to help your skin feel soft and renewed
NATURAL-LOOKING TAN - Get a streak-free, sun-kissed glow with this hyaluronic acid tanning lotion, made to develop gradually for a natural-looking tan
EASY GLIDE ALL OVER - This self tanning lotion for women and men spreads effortlessly for a smooth, even and streak-free glow from head to toe!
QUICK ABSORPTION IN 60 SECONDS - Our quick-absorbing self tanner with hassle-free application allows you to get dressed right away

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8.3

Australian Gold

Australian Gold Rapid Tanning Intensifier Lotion, 8.5 Fl Oz | With Tea Tree Oil and Aloe Vera | Vitamin E

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Main Highlights

GIVE YOUR SKIN A NATURAL, BEAUTIFUL GOLDEN GLOW without applying any bronzers or skin darkening products. Australian Gold's Rapid Tanning Intensifying lotion speeds up the tanning process while you bask in the sun or use a tanning bed
BE SUMMER READY - Formulated with Biosine Complex, a proprietary blend of premium ingredients, it prepares your skin for dark color development. It does not contain sunscreen but increases the pigmentation so your skin gets a quicker tan
BLESSED WITH AUSTRALIAN NATURALS - Enriched with Tea Tree Oil and the goodness of Vitamin E, both of which are powerful antioxidants, this tanning intensifier fights off free radicals, gently nourishes and cleanses your skin leaving it smooth and fresh
ULTIMATE HYDRATION - The exotic combination of native oils, vital nutrients and Aloe Vera provide naturally soothing and deeply nourished skin that remains hydrated for long. Available in a delectable Coconut, Orange, and Vanilla fragrance
SPECIALLY FORMULATED - Australian Gold's time-tested formula is designed to be Vegan, Gluten Free, while being loaded with the goodness of Kakadu Plums and Safflower Seed Oil for an instant radiant tan

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8.1

L'Oreal Paris

L'Oreal Paris Sublime Bronze Tinted Self Tanning Lotion, Medium Natural Tan 5 fl. Oz

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Main Highlights

L'Oreal Paris Sublime Bronze Self-Tanning Lotion in Medium: Get a streak-free tan and subtle shimmer with this sunless tanning lotion; All the ease and coverage of a spray tan, but with the smooth, easy application of a lotion
Sunless tanner: formulated with Vitamin E, this self-tanner has a quick-dry and streak-free formula that provides natural-looking sunless tan with a subtle shimmer within 2-4 hours of use
L'Oreal Paris Self-Tanners: Our self tanners allow you to get a gorgeous, sun-kissed glow right at home; L'Oréal Paris sunless tanners are easy to apply and give your skin streak-free color, in lotions, mousses, towelettes, serums and mists
Sun-kissed look: No need to expose skin to potentially harmful UV rays to get a gorgeous sun-kissed look; Achieve the look of tanned skin at home with L'Oreal Paris Self-Tanning products
Pair it with: Try with Sublime Bronze Self-Tanning Towelettes, convenient and easy to use towelettes for a streak-free, natural-looking tan; Individually wrapped towelettes make them perfect for use at home or on the go

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8.1

+ Lux Unfiltered

+ Lux Unfiltered N°32 Summer Skin Classic Gradual Self Tanner, Hydrating Self Tanning Lotion with Shea Butter & Squalane - Non-Sticky, No Transfer, Natural-Looking - Vegan Sunless Tanner - Santal

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Main Highlights

Gradual, Buildable Tan: Achieve a flawless self tan without sun exposurethis gradual self tanning lotion is buildable, allowing you to customize your fake tan, giving you that perfect Summer Skin glow over time
Hydrating Formula with Skincare Benefits: Infused with shea butter, cocoa butter, squalane, and avocado oil, this self tanner deeply nourishes while delivering a smooth, even sunless tan. This Classic tanning lotion is ideal for fair to medium skin tones
No Transfer, No Streaks: Long-lasting, our tanning lotion dries quickly with no residue, streaks, or stains, keeping your clothes & sheets clean while giving an even, streak-free self tanget the perfect tan with easy no hassle application. Apply like a body lotion
Clean, Vegan, & Cruelty-Free: For those who want a luxurious fake tanner without harsh ingredients, Summer Skin Gradual Tanning Lotion is gluten-free, paraben-free, and sulfate-free, delivering a self tan that is easy to apply & feels as good as it looks
Light Santal Fragrance with No Bad Odors: Our sunless tanning lotion has a light, luxurious santal scent with no artificial fragrances; enjoy a warm, creamy fragrance that makes your fake tan experience even better

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Our Best Overall Choice

Best Choice

9.7

Beauty by Earth

Beauty by Earth Self Tanner - USA Made with Natural & Organic Ingredients, Moisturizing Self Tanning Lotion with Aloe Vera & Coconut for a Natural Glow, Streak-Free Fake Tan, Medium to Dark

Free Shipping

Editor's bottom line:

“This is the best one we tested. In terms of quality, brand and price, we couldn't ask for more.”

Main Highlights

A NATURAL, SUN-KISSED GLOW: Goodbye to orange hues and hello to a natural-looking tan. Our bronzing tanning lotion comes in fair to medium & medium to dark shades for all skin types.
CLEAN BEAUTY: Trust Beauty by Earth for a natural self tanner organic made with organic aloe vera, shea butter, and botanical extracts without any harmful additives or dyes.
SUITABLE FOR FACE & BODY: Our organic tanning lotion can be used on both face and body for a seamless, all-over tan. For acne-prone skin, use our tanner lotion for glowing skin.
OPTIONS FOR EVERYONE: We offer a variety of USA-made best self tanning lotions and formats, including mousse, spray tan, tanning drops, tanning mist, and more. Find your perfect match!
EASY APPLICATION, NO STREAKS: Our best self tanner for body is easy to apply & goes on clear, without leaving any streaks or patches. You'll have a beautiful, even tan in no time. And no staining your sheets or clothes!
LONG-LASTING RESULTS: Our natural tanning lotion self tanner delivers a beautiful tan that lasts for days. With proper care, maintain your gorgeous glow without any sun damage.
100% SATISFACTION GUARANTEED: Love it or let us know - your satisfaction is our priority. We're confident you'll love our self-tanner and its natural-looking results.

Show Price

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