10 Best Purple Shampoo For White Hair of 2025

Tested and Reviewed: Top 10 Purple Shampoo For White Hair deals with expert ratings from 8.1 to a perfect 10

June 2025 Edition

Editor's Choice

9.7

Save 10%

L'Oréal Paris

L'Oreal Paris EverPure Brightening and Nourishing Shampoo for Gray Hair, Sulfate-Free Vegan Formula with Peptides, 8.5 Fl Oz

10% OffFree Shipping

Editor's bottom line:

“This purple shampoo for white hair is the best one we tested. In terms of quality, brand and price, we couldn't ask for more.”

Main Highlights

Silver Care Shampoo for Gray and Silver Hair: Our Silver Care Gray Hair Shampoo leaves hair feeling strong, nourished and silky with volume and bounce. See brighter, more vibrant, healthier looking hair with system of sulfate free shampoo and conditioner
Vegan Shampoo Formula: Formula with Peptides brightens hair color and moisturizes, revitalizes and hydrates gray and silver hair. No sulfates, parabens, DMDM hydantoin, added phthalates or gluten ingredients. Color caring & powered by science
Get Salon Hair At Home: Use Silver Care Shampoo and Conditioner as your daily wash routine. For extra toning power, use EverPure Purple Shampoo and Conditioner 1-3x per week to fight brass and yellow tones. Suitable for natural and color treated hair
Custom Hair Care Solutions for All Hair Types: From expertly formulated hair treatments, masks and serums to nourishing leave-in conditioners and frizz-defying shampoo and conditioner, we've got what you need
L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Show Price

Picked by 280 people today

9.5

Hair Biology

Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set for Grey Hair, Anti-Brassiness, Moisturizing, Color-Safe, Silver & Glowing, Corrects Yellow Tones, 12.8 Fl Oz Each, 2 Pack

Free Shipping

Main Highlights

SHINE ON Silver Shampoo cleanses and removes dulling residue while replenishing your hair so your true silver tones shine through
MOISTURIZE WITHOUT WEIGH DOWN Silver Conditioner nourishes without weighing down, leaving hair softer and more manageable
FORMULATED FOR GREY HAIR Without natural UV protection grey hair is susceptible to yellowing. Our purple formula works to fight brassiness, correct yellow tones, and keep your hair looking healthy and strong
INFUSED WITH BIOTIN Our Silver & Glowing Shampoo and Conditioner are free of parabens and infused with biotin, known to support healthy-looking hair
EASY TO USE Silver & Glowing Shampoo and Conditioner are easy to use: Simply massage shampoo into wet hair, lather, and then rinse. Follow with our Silver Conditioner. Massage conditioner into wet hair after shampooing, comb through with fingers and rinse

Show Price

9.5

Save 10%

L'Oréal Paris

L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)

10% OffFree Shipping

Main Highlights

Toning Sulfate Free Shampoo: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
Hydrating Shampoo Formula: Color-treated hair requires special care. This moisturizing shampoo is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
Vegan Shampoo: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Show Price

9.2

Clairol Professional

Clairol Professional Shimmer Lights Purple Shampoo, 16 fl. Oz, Neutralizes Brass & Yellow Tones, For Blonde, Silver, Gray & Highlighted Hair Packaging May Vary

Free Shipping

Main Highlights

Removes dull yellow in gray white hair
Leaves hair shiny without residue
Renews and refreshes faded highlights.

Show Price

9.0

Pantene

Pantene Silver Expressions, Purple Shampoo and Hair Toner, Pro-V for Grey and Color Treated Hair, Lotus Flowers, 17.9 Fl Oz

Free Shipping

Main Highlights

REDUCES DULLNESS: Makes grays beautifully silver and brightens up whites by reducing dullness and eliminating brassy tones (Reduces dullness vs. a non-conditioning shampoo)
PURPLE PIGMENT: Maintains your silver strands by neutralizing excess yellow brought on by the environment
HEALTHY STYLE: Gives you healthy-looking hair with a formula that's 100% paraben free and silicone free
LIGHTLY SCENTED: Infuses your locks with notes of fresh, luxurious lotus flower
HOW TO USE: Massage into hair daily, making sure you hit the brassiest areas, and let it sit for 3-5 minutes before rinsing

Show Price

8.8

jhirmack

Jhirmack Silver Brightening Purple Shampoo and Conditioner Set for all types of silver, grey, and blonde hair

Free Shipping

Main Highlights

For All Shades of Silver & Gray The Jhirmack Silver Hair Care regimen is developed especially for all shades of silver and gray hair. Whether you're gorgeously gray, sublimely silver, perfectly pewter, whimsically white, sensational sterling or even sassy salt & pepper, trust the experts in silver hair care, Jhirmack!
Remove Brassy Tones Our Silver Brightening Ageless Shampoo is developed for all shades of silver, gray and blonde hair to remove yellow, brassy tones, leaving hair nourished and radiant.
Strengthen & Moisturize Enriched with macadamia nut oil and collagen, this shampoo strengthens and moisturizes coarse, limp hair, without leaving a greasy residue.
Jhirmack Silver Brightening Ageless Conditioner - Enriched with green tea extract and collagen, this conditioner softens, adds shine and helps prevent split ends
Perfect Combination | The Jhirmack Shampoo and Conditioner for all of the benefits from cleansing to conditioning

Show Price

Best Value

8.6

Save 15%

L'Oréal Paris

L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit

15% OffFree Shipping

Main Highlights

Toning Sulfate Free Shampoo & Conditioner: Maintain your perfect blonde with EverPure's Sulfate Free Brass Toning Purple Shampoo and Conditioner that hydrates and neutralizes brassy yellow and orange tones in blonde, bleached, highlighted and silver hair
Hydrating Formula: Color-treated hair requires special care. This moisturizing shampoo and conditioner is infused with Hibiscus and Purple Dye to tone brassy hair and leave it deeply moisturized
For Best Results: Use EverPure's Purple Shampoo and Conditioner system 2-3 times a week instead of your normal shampoo and conditioner routine. Lather purple shampoo into wet hair, leave in for up to 2 minutes. Follow with purple conditioner
Vegan Shampoo and Conditioner: EverPure hair products have the purest respect for your hair and have been formulated without sulfates, parabens and harsh salts. Always color caring and powered by science
L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Show Price

8.3

MATRIX

Matrix So Silver Purple Shampoo | Neutralizes Yellow Tones | Color Depositing, Brightening & Toning | For Color Treated, Blonde, Grey, White and Platinum Hair | 10.1 Fl. Oz. | Vegan

Free Shipping

Main Highlights

Toning Purple Shampoo: Neutralizes unwanted brassy, yellow tones in all blonde and grey hair.
Multi-Tasking Properties: Professional toning shampoo desposits purple pigments to neutralize and reduce yellow tones in just one wash.
Key Benefits: Nourishing shampoo suitable for both color treated and natural hair to enhance and restore cool tones.
Suggested Use: Wearing suitable gloves, apply to wet hair, lather, rinse. Repeat if necessary. For maxium benefits, leave on for five minutes to tone and cleanse.
So Silver Collection: Includes the So Silver Shampoo (moderate toning), Pigmented Conditioner (light toning), Neutralization Mask (maximum toning) and Leave-In Spray (buildable toning).

Show Price

8.1

VANIDOX

VANIDOX Sulfate Free Purple Shampoo and Conditioner Set for Grey and Silver Hair, Brass Toning with Infused Purple Pigment, for Women (16 fl oz each)

Free Shipping

Main Highlights

Purple Shampoo and Conditioner Set - the ultimate solution for maintaining and brightening silver and grey hair. Formulated with powerful ingredients like Purple Pigment, Sea Buckthorn Oil, Collagen, Silk Protein, and Keratin, this purple shampoo for grey hair nourishes and protects your hair while enhancing cool tones. This must-have set keeps silver and grey hues vibrant, soft, and radiant.
Comprehensive Toning Care - The VANIDOX Purple Shampoo and Conditioner Set offers a complete solution for those looking to tone and enhance silver and grey hair. This gray hair shampoo and conditioner set is specially designed for color-treated hair, providing the perfect balance to maintain the richness, vibrancy, and cool tones of your color.
Deep Nourishment & Repair - Infused with Purple Rice Extract, Sea Buckthorn Oil, Hyaluronic Acid, and Hydrolyzed Keratin, this formula strengthens and deeply nourishes each strand, preventing breakage and adding softness. Perfect for chemically treated or color-treated hair, maintaining luminous silver and grey hues. This shampoo for gray hair neutralizes brassiness, enhances shine, and keeps your silver tones looking vibrant and healthy.
Grey Hair Shampoo and Toner Set for Women - This grey hair shampoo for women, paired with a purple conditioner for grey hair, works as a powerful toner to neutralize brassiness, enhance cool tones, and keep grey hair looking vibrant and luminous.
Purple Hair Care for Every Need - from a nourishing purple deep conditioner to a fortifying purple shampoo for silver and grey tones, this purple shampoo and conditioner set for gray hair is perfect for maintaining highlights and enhancing color, keeps your hair vibrant, healthy, and full of life. This set protects your color, boosts shine, and deeply hydrates, making it perfect for maintaining bright, soft, and beautiful silver and grey hair.

Show Price

8.1

Olaplex

Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, Repairs, Hydrates, & Brightens All Blonde, Lightened, & Grey Hair, 8.5 fl oz

Free Shipping

Main Highlights

Item display volume 250.0 milliliters

Show Price

Our Best Overall Choice

Best Choice

9.7

L'Oréal Paris

L'Oreal Paris EverPure Brightening and Nourishing Shampoo for Gray Hair, Sulfate-Free Vegan Formula with Peptides, 8.5 Fl Oz

10% OffFree Shipping

Editor's bottom line:

“This is the best one we tested. In terms of quality, brand and price, we couldn't ask for more.”

Main Highlights

Silver Care Shampoo for Gray and Silver Hair: Our Silver Care Gray Hair Shampoo leaves hair feeling strong, nourished and silky with volume and bounce. See brighter, more vibrant, healthier looking hair with system of sulfate free shampoo and conditioner
Vegan Shampoo Formula: Formula with Peptides brightens hair color and moisturizes, revitalizes and hydrates gray and silver hair. No sulfates, parabens, DMDM hydantoin, added phthalates or gluten ingredients. Color caring & powered by science
Get Salon Hair At Home: Use Silver Care Shampoo and Conditioner as your daily wash routine. For extra toning power, use EverPure Purple Shampoo and Conditioner 1-3x per week to fight brass and yellow tones. Suitable for natural and color treated hair
Custom Hair Care Solutions for All Hair Types: From expertly formulated hair treatments, masks and serums to nourishing leave-in conditioners and frizz-defying shampoo and conditioner, we've got what you need
L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics

Show Price

Related Deals You Might Like for Purple Shampoo For White Hair

Natural Riches Purple Shampoo and Conditioner Set Sulfate Free Salon Grade for Silver Blonde Platinum Hair. Removes Yellow & Brass tones. Grey Highlighted Hair 16x2 fl oz

Show PriceView

Clairol Professional Shimmer Lights Purple Conditioner, 8 fl. Oz Neutralizes Brass & Yellow Tones For Blonde, Silver, Gray & Highlighted Hair Packaging May Vary

Show PriceView

Fanola No Yellow Purple Shampoo - Color Depositing Toner for Blonde, Silver & Gray Hair - Removes Yellow Tones & Brassiness from Bleached & Highlighted Hair (11.83 Fl oz)

28% Off

Show PriceView

RUSK Deepshine PlatinumX Shampoo, Gentle Cleansing, Brightening Color Boost for Platinum, Silver, Gray, White, and Blonde Hair, 12 oz.

Show PriceView

L'Oreal Paris EverPure Silver Care Sulfate Free Shampoo and Conditioner Set, Nourishing Vegan Formula with Peptides for Brightening Gray Hair, 1 Kit

Show PriceView

Paul Mitchell Platinum Blonde Purple Shampoo, Cools Brassiness, Eliminates Warmth, For Color-Treated Hair + Naturally Light Hair Colors, 10.14 fl. oz.

Show PriceView

Jhirmack Silver Brightening Purple Shampoo Set of 4 for all types of silver, grey, and blonde hair

Show PriceView

Redken Blondage Color Depositing Purple Shampoo | Neutralizes Brassy Tones In Blonde Hair | With Salicylic Acid | Cool and Ash Blonde Toning Shampoo | For Blonde, Bleached or Highlighted Hair

Show PriceView

Bold Uniq Purple Shampoo - Remove Yellow Tones & Condition Damaged Hair - For Blonde, Silver or Grey Hair - Paraben & Sulfate Free, Vegan - 8 fl oz

18% Off

Show PriceView

Luseta Purple Shampoo and Conditioner Set for Blonde, Gray - Color Treated Hair - Sulfate Free Paraben Free - Infused with Cocos Nucifera Oil for Curly and Damaged Hair - 2x16.9oz

Show PriceView

Deals are Live

Special Amazon deal ends in: