10 Best Hair Product To Hold Curls of 2025

Tested and Reviewed: Top 10 Hair Product To Hold Curls deals with expert ratings from 8.1 to a perfect 10

July 2025 Edition

Editor's Choice

9.7

MATRIX

Matrix A Curl Can Dream Moisturizing Leave-in Cream - Moisturizes & Defines Curls For Curly, Coily, and Wavy Hair, Protects from Heat Styling, Frizz Control & Detangler, 16.9 Fl Oz

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Editor's bottom line:

“This hair product to hold curls is the best one we tested. In terms of quality, brand and price, we couldn't ask for more.”

Main Highlights

Silicone-Free Hair Cream: A Curl Can Dream moisturising curl cream for curls and coils is infused with Manuka honey extract to provide the feeling of moisture and definition helping to revive curl pattern
Benefits: Nourishes and defines curls, coils, and waves with a smooth, flake-free finish. Infused with Manuka honey extract, this leave-in cream delivers intense hydration and frizz control, leaving hair soft and manageable
Additional Benefits: Protects hair from heat styling damage up to 450°F, making it ideal for those who frequently use hot tools on their curly, coily, or wavy hair
Suggested Use: Apply desired amount of product depending on curl density less for fine hair or more for thick hair to soaking wet hair from root to tip sectioning off as you go. Scrunch curls + follow with Light Hold Gel
A Curl Can Dream Collection: Suitable for all curly, coily, and wavy hair types, these salon quality hair care & styling products keep curls bouncy and defined

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Picked by 185 people today

9.5

Kenra Professional

Kenra Thermal Styling Spray 19 | Heat Protection Spray | Firm Hold Heat-Activated Spray | Tames Frizz, Flyaways & Adds Shine | All Hair Types | 10 fl. Oz

Free Shipping

Main Highlights

Provides firm hold & styling control for hot tool usage
Provides thermal protection up to 428 degrees
Non-sticking formula for clean styling tool release
Tames frizz, flyaways & adds shine

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9.5

Not Your Mother's

Not Your Mother's Curl Talk Frizz Control Sculpting Gel & Defining Cream (2-Pack) - 6 fl oz Each - Tames Hair Frizz & Maximizes Definition – For All Curly Hair Types

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Main Highlights

HAIR GEL FOR CURLY HAIR: Curl defining gel helps control hair frizz and provides maximum hair definition with a flake-free, flexible-firm hold; Citrus Jasmine scent
HAIR CREAM FOR CURLY HAIR: Curl defining cream helps maximize hair definition, seal in hair moisture, add hair shine, and control hair frizz; Citrus Jasmine scent
MADE WITH RICE CURL COMPLEX: Hair care products formulated with a blend of Rice, Keratin Amino Acids, and Enzymes to help hydrate, condition, and enhance the retention of curls
SAFE FOR ALL CURLY HAIR TYPES: Safe for all curl types (2A, 2B, 2C, 3A, 3B, 3C, 4A, 4B, 4C); Safe for natural hair and color-treated hair
MADE WITH GOOD VIBES ONLY: Sulfate surfactant-free, silicone-free, paraben-free, drying alcohol-free, and cruelty-free

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9.2

Moroccanoil

Moroccanoil Curl Defining Cream, 2.53 Fl. Oz.

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Main Highlights

Separates and defines curls while nourishing hair. Replaces the need for multiple curl products.

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9.0

Cake Beauty

Cake Beauty Gel-to-Foam Styler, The Curl Friend – Volumizing & High Hold Gel to Foam - Flake Free Frizz Control - Infused with Coconut Oil & Shea Butter - For Curly Hair- 6.8 fl oz./ 200 mL

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Main Highlights

CURL STYLER: Say hello to your new curl bestie with this all-in-one curl styling superstar. She does it all with the high hold definition of a gel and the volumizing, flake-free finish of a foam. Infused with Coconut Oil and Shea Butter to hydrate curls.
USING THE GOODNESS: On damp hair, start with a moisturizing treatment, like our Curl Friend Curl Cream. Time to style with this transformative gel! Apply a few pumps section by section from root to ends, working through curls into your desired do. Rake, scrunch or finger twirl curls.
LEMON MERINGUE PIE SCENT: Fresh baked notes with a zesty citrus top followed by a mouthwatering sweet vanilla cream. Milky and buttery accents blend perfectly together helping to create a delicious fragrance that keeps you coming back for more.
MOISTURIZES AND HOLDS CURLS: For best results, start your shower routine with the Cake Curl Girl Curl Enhancing Shampoo and Curl Next Door Curl Enhancing Conditioner to restore moisture, and cleanse curly locks.
NATURALLY LUXE: Who says you can't have Cake everyday? Cake has good-for-you ingredients with naturally luxe formulas you'll love. Serving daily indulgences & fragrances inspired by real dessert. We're 100% vegan, cruelty-free, paraben & sulfate free.

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8.8

Save 15%

SheaMoisture

Shea Moisture Curl Mousse Coconut and Hibiscus for Frizz Control Styling Mousse with Shea Butter 7.5 oz

15% OffFree Shipping

Main Highlights

SheaMoisture Coconut & Hibiscus Frizz-Free Curl Mousse, blended with Fair Trade Shea Butter, helps make your curly hair beautiful and bouncy
Our volumizing hair mousse enhances natural curl memory and wave pattern, with no residue, to create shiny curls with high impact volume and a soft finish
SheaMoisture Coconut & Hibiscus Frizz-Free Curl Mousse, blended with coconut and neem oil, helps to control frizz while adding a brilliant shine to your curly hair
This styling mousse, blended with Silk Protein, leaves your wavy, curly hair smooth, silky and obviously bouncy
All SheaMoisture hair care products, including this mousse for curly hair, are ethically traded, sustainably produced and cruelty-free
The frizz free hair mousse is formulated with no silicone, no sulfates, no parabens, no phthalates, no mineral oil and no petrolatum

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8.6

Marc Anthony

Marc Anthony Curl It Up Volume Boost Spray, Extra Hold, Strictly Curls - Avocado Oil & Shea Butter Enhances with a Soft Finish Paraben-Free, Sulfate-Free, Phthalate-Free

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Main Highlights

Strictly Curls Curl It Up Volume Spray: Curls you can see. Curls you want to touch. With a boost from Curl It Up Volume Spray, your curls will come alive with this lightweight styler thats specially blended with Shea Butter, Avocado Oil, Soybean Oil. No stickiness or crunch, only frizz-free softness that keeps your curls alive and well for days after styling! 6.8 Oz
Curls for Days: Marc Anthonys Strictly Curls collection is designed with moisturizing ingredients like Silk Proteins and Shea Butter to defrizz, detangle, and tame even the unruliest curls while still letting your natural curls run free. Strictly Curls will help you get more out of your curls.
How to Use: Spray evenly on wet or damp curls from root to end. Allow hair to dry naturally or blow dry with a diffuser. To prolong the curl factor and reduce frizz, reapply on second- or third-day curls.
Endless Haircare Innovation: Marc Anthonys team of style-makers and beauty lovers never sit still, traveling the world to bring you the best ingredients to create professional quality products. Paraben-free, SLS-free, sulfate-free, and phthalate-free.
True Experts in Hair: Hair doesnt need to be complicated. Marc Anthonys mission is to make your hair play easy with premium, fool-proof products at an affordable price. All the styles. All the fun. We do what it takes to make hair play possible.

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8.3

Save 18%

Marc Anthony

Marc Anthony Define & Hold Flex Hair Styling Gel, Strictly Curls - Medium to Coarse Curls - High Hold, Long-Lasting Frizz Control & Added Shine with Shea Butter - Anti-Frizz Hair Products for Women

18% OffFree Shipping

Main Highlights

Strictly Curls Define & Hold Flex Gel: This high-hold curl gel from Marc Anthony encourages lasting curl definition with a blend that provides a non-sticky, flexible gel cast to define, fight frizz, and amplify bounce. 8 oz.
Essential Ingredients: Formulated with Shea Butter, Coconut Oil, Castor and Flax Seed Oils for lasting moisture, shine, and high-hold curls without crunch!
Curls For Days: Marc Anthonys Strictly Curls collection is designed with moisturizing ingredients like Silk Proteins and Shea Butter to defrizz, detangle, and tame even the unruliest curls while still letting your natural curls run free.
How To Use: Apply to wet hair, evenly from roots to ends. Style as usual. Perfect for wash-n-go, twist-out or braid-out styles. After applying Flex Gel scrunch curls to encourage curl formations for well-defined, uniform curls.
Endless Haircare Innovation: The Marc Anthony team of style-makers and beauty lovers travel the world to bring you the best ingredients to create professional quality products. Our products are paraben-free, SLS-free, sulfate-free, and phthalate-free.

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Best Value

8.1

Save 25%

OGX

OGX Argan Oil of Morocco Curling Perfection Curl-Defining Cream, Hair-Smoothing Anti-Frizz Cream to Define All Curl Types & Hair Textures, Paraben-Free, Sulfated-Surfactants Free, 6 oz

25% OffFree Shipping

Main Highlights

OGX RENEWING MOROCCAN ARGAN OIL Curling Perfection Defining Cream helps give your hair more body and build while helping to keep your hair soft, brushable & manageable all-day long. This hair cream helps gives your hair volume & shine
BOOST SHINE AND BODY: We know what you love about your hair, so we made this professional quality, cream, blended with argan oil, helps boost your hair's shine & body to make you love it more; At OGX, originality not unattainable looks, inspire us
ADD VOLUME, SHINE & BOUNCE: OGX Renewing Moroccan Argan Oil Curling Perfection Defining Cream flexible hold but long-lasting cream will help add volume, shine and bounce to your already perfect hair and favorite hair style
NO MATTER YOUR HAIR TYPE OR COLOR healthy looking hair is always in style; OGX Renewing Moroccan Argan Oil Curling Perfection Defining Cream will keep your hair looking healthy, smooth & shiny whether it is thick or fine

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8.1

Marc Anthony

Marc Anthony Curl Enhancing Styling Foam, Extra Hold, Strictly Curls - Vitamin E & Silk Proteins Transforms Frizzy Hair to Full, Shiny, Defined Curls - Sulfate-Free Anti-Frizz Styling Mousse Product

Free Shipping

Main Highlights

Strictly Curls Curl Enhancing Styling Foam: Extra hold, maximum shine boost, frizz removing styling foam. Built for fine, limp curls that need a fuller finish with shine. Enriched with Silk Amino Acids and Vitamin E, this curly hair product gives your curls long-lasting style; more curl, more volume and more bounce. 10 Oz
Curls for Days: Marc Anthonys Strictly Curls collection is designed with moisturizing ingredients like Silk Amino Acids and Shea Butter to defrizz, detangle, and tame even the unruliest curls while still letting your natural curls run free. Strictly Curls will help you get more out of your curls.
How to Use: Tousle hair gently before adding Foam. Shake well then add a generous amount all over, but do not pull at the hair. Allow to dry naturally or lightly blow-dry. For even more enhanced curl, diffuse with your head flipped over.
Endless Haircare Innovation: Marc Anthonys team of style-makers and beauty lovers never sit still, traveling the world to bring you the best ingredients to create professional quality products. Paraben-free, SLS-free, sulfate-free, and phthalate-free.
True Experts in Hair: Hair doesnt need to be complicated. Marc Anthonys mission is to make your hair play easy with premium, fool-proof products at an affordable price. All the styles. All the fun. We do what it takes to make hair play possible.
Packaging May Vary.

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Our Best Overall Choice

Best Choice

9.7

MATRIX

Matrix A Curl Can Dream Moisturizing Leave-in Cream - Moisturizes & Defines Curls For Curly, Coily, and Wavy Hair, Protects from Heat Styling, Frizz Control & Detangler, 16.9 Fl Oz

Free Shipping

Editor's bottom line:

“This is the best one we tested. In terms of quality, brand and price, we couldn't ask for more.”

Main Highlights

Silicone-Free Hair Cream: A Curl Can Dream moisturising curl cream for curls and coils is infused with Manuka honey extract to provide the feeling of moisture and definition helping to revive curl pattern
Benefits: Nourishes and defines curls, coils, and waves with a smooth, flake-free finish. Infused with Manuka honey extract, this leave-in cream delivers intense hydration and frizz control, leaving hair soft and manageable
Additional Benefits: Protects hair from heat styling damage up to 450°F, making it ideal for those who frequently use hot tools on their curly, coily, or wavy hair
Suggested Use: Apply desired amount of product depending on curl density less for fine hair or more for thick hair to soaking wet hair from root to tip sectioning off as you go. Scrunch curls + follow with Light Hold Gel
A Curl Can Dream Collection: Suitable for all curly, coily, and wavy hair types, these salon quality hair care & styling products keep curls bouncy and defined

Show Price

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